AIC publishes a new event edition each year, so the 2026 site needed a fresh visual system while preserving the conference information visitors depend on.
How I fixed it
I redesigned and implemented the public site end to end as a custom WordPress theme using PHP, Tailwind CSS, and JavaScript, with the yearly edition treated as a complete event experience rather than a skin change.
What it can do
Custom WordPress theme
Responsive conference information architecture
2026 event visual redesign
Speaker, schedule, and submission content
The stack that shipped it
A custom WordPress theme keeps content administration familiar for the event team while PHP, Tailwind CSS, and JavaScript provide full control over the 2026 presentation.
What changed
The 2026 edition is live and gives the annual conference a clear, current public presence. No unverified traffic or conversion metrics are claimed.
What I learned
A yearly event site works best when the design system is specific enough to feel new but the content structure remains predictable for returning visitors.